So Much to Do, So Little Time – Why Top Producers use Productivity Tools
Its already 9:15 and you’ve called 5 clients, set up 3 showings, checked MLS listings and local market info, contacted new leads, and explained for the 20th time why a sale is taking so long. We aren’t even going to talk about how many cups of coffee you’ve already had. With all these “to-do’s” and information swimming around in your head its hard to keep track of whether you have eaten today let alone how many important details are getting overlooked.
This is right about the time that you see the top producers excel. How do they do it you ask? Effective time management. There comes a point in your career where you start to realize that you can’t possibly keep up on every single little detail. Eventually, things get left at the wayside. Time to invest in quality productivity tools.
How does investing in productivity tools help you? I’m glad you asked!
3 Reasons Productivity Tools are Used by Top Producers
The more business you have, the more directions you are being pulled in at once. The higher the workload, the more pressure put on your ability to keep track of everything in a timely manner. Even the most detail oriented individual struggles to stay on top of everything when the pressure is on. The busy real estate professional needs some automation in their life.
Good productivity tools are automated, reliable, and provide customization.
I can’t tell you how many REALTORS have expressed how much they love Showing Suite’s automated showing scheduling and feedback system. The reason? When you have 20 people wanting to schedule showings all with different availabilities on top of all the emails, calls, showings, paperwork, negotiations, and lead prospecting you have to do, its helpful when you can cut out a few of those steps.
There is also this great little thing called sleep that keeps you sane – that’s nice too I guess.
The nice thing about some productivity tools is that everything is stored electronically. You can save all your information in one place and not deal with a ton of paper files. Did you know that you don’t have to print off a ton of MLS pages for your clients? If you have Showing Suite, the Showing Note app let’s you share all the listing info with your clients plus keep track of what they thought of each listing.
Find an app that will let you store all your listing, client, and showing information. When you are in a hurry, you don’t have time to look through all those papers you forgot to file. Time to let technology do the work for you.
Just like an athlete who is training, you have to be focused. As a real estate professional, you aren’t doing yourself any favors by stretching yourself too thin. If you are only putting in the bare minimum effort because you have 20 different things you are working on they will all suffer. Just trying to cover your bases isn’t going to cut it anymore. However, if you are able to put more of your effort in fewer places, you can devote a lot more of your time to doing those things well. This is where prioritizing things comes in handy. Sending a few emails isn’t as important as negotiating deals, correctly filling out paperwork, and helping your clients make the best decisions possible.
You HAVE to be on your “A game” with the things that really matter. That won’t happen if you are burnt out from juggling too many things at once. By assigning certain menial, mundane tasks to productivity software, you are able to focus more on the things that really matter and you’ll notice your performance skyrockets.
If you’re ready to take the plunge into being a tech savvy agent, here are a few affordable options to get you started: (did you know that most millennials prefer tech when doing business?)
- Google Drive – provides great collaboration and tools. (free)
- IFTTT (If This Then That) – automatically get leads sent to your email Check out how to set it up. (free)
- Showing Suite – industry leading showing management tools developed specifically for real estate professionals. (30 day free trial then $39.95/mo)