Use Your Real Estate Program to Get Feedback AND Attract Clients
As a real estate agent, you understand the benefits of having a real estate program to gather showing feedback on a property that can be used to get the home sold.
The real question is… how can you demonstrate the advantages of having said real estate program to sellers and use that as a competitive edge to win over more listings?
Thankfully, showing potential sellers how beneficial it is to have a real estate program to collect and organize showing feedback is easier than you might think. Here’s how you can go about doing it:
Mention Your Showing Feedback Real Estate Program in Your Listing Presentation
Your listing presentation demonstrates why the services you provide sets you apart from the competition, right? So naturally the real estate program you have in place to get showing feedback should be mentioned. Set your potential client up in your real estate program (or have a test account with dummy information ready for use) and show them how they can quickly see what buyers say about their home. Explain how it can help pinpoint issues that are hindering the sale of their home and how they can make changes to boost curb appeal to attract more buyers.
Leave a Flyer Listing The Highlights of Your Real Estate Program With All Potential Clients
The listing presentation showing what your real estate program provides was a smash hit, but maybe the client wants a little time to think it over. Why not keep their memory of your services fresh by leaving behind a flyer that reminds them what award winning service they can have with you and your real estate program? It can also be helpful when you’re working together since they have a list of all the features that your real estate program has to reference later. Make sure all of your contact information is on there as well so they can easily contact you when needed.
Dedicate a Page On Your Website to Your Showing Feedback Real Estate Program
With so many potential clients roaming the internet – many of them wanting to preview real estate agent services before making contact – it almost seems crazy to not have some of outline on your real estate website that lists all of your unique services, including your real estate program used to collect feedback from buyers. Setup a page on your website that lists everything your real estate program does and how the information gathered can be used to expedite the sale of their property if they list with you. Then place a contact form at the bottom of the page so they can reach you for more information or to setup a listing presentation.
By broadcasting the benefits of your real estate program used to collect feedback from buyers, sellers can easily learn the appeal of using a real estate agent with a transparent feedback process to stay on top of the home selling process. This works in your favor and in turn can result in more sellers picking you to be their listing agent!
If you use a state-of-the-art real estate program like HomeFeedback®, then all of the work is done for you. Members are provided all of the marketing materials free of charge, including a full PowerPoint listing presentation, premade PDF flyer to leave with potential sellers, and marketing content for their website.
What strategy do you use to show your services to potential sellers? Comment and share below!
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